Hasta la vista, summer! Hellooo productivity?

Plus Black Friday email campaigns, the state of email deliverability 2023, & what to know about loyalty programs

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As they say: "Never wear white after Labor Day." Turns out the tradition is drawn from those who had money and could leave the city during warmer months; white was considered vacation attire, with city dwellers more often sticking to dark colors. White linen suits and Panama hats were considered the "look of leisure." But those days are over. We're back to work, focusing on numbers and prepping for Q4. Put those Panama hats away, I tell you. There's no time for Panama hats now that people are coming back to the internet rather than reading books by the pool or playing croquet. How could one wear white in a back-to-work frenzy like this? And as it turns out, there's been a frenzy of email searches (almost double) that we've seen as people come back to the office. What kind of frenzy? Well, you can check out last month's most-saved emails to see what people are planning and getting inspired from.

See the Most-Saved Emails

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Your hard workin' email GIF of the week

See it in the email

That's it for today. If you were in North America, hope you had a great Labor Day weekend. If you weren't, well, this email may be confusing to you. Let us know what you thought by hitting reply. And while you are at it, tell us where your dream vacation spot would be. Beachside? Cabin in the woods? Deep underground in a private library? You tell us. As for last week, sounds like we have some people who have experienced the finer things in life from brands with way too big of budgets. Our top swag picks were embroidered robes, luggage, chew toys, and the full blu-ray set of Harry Potter.

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