We don't need no stinking badges.

Plus creating an email marketing checklist, what the iOS 17 update means, & common site design mistakes
 ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ 
 
 
Really Good Emails
 
There's something about wearing a sweater in the hottest year on record that just screams that something is off.
 
 
When I was a kid, I didn't collect baseball cards, nor pogs, nor Beanie Babies, nor Barbies. Nope. I collected something that future friends and lovers would find irresistibly cool. And by "irresistibly cool," well, let's just say no blockbuster movie is going to be made about this stamp-collecting kid.

I was fascinated that people would go to the post office, pick out a kick-ass design like a bomber plane, an Olympian, or a brachiosaurus, and then mail that to someone else. Needless to say, I picked up that Boy Scouts merit badge pretty dang quick. And also needless to say, that skill didn't help at all when trying to light a fire, tie knots, or navigate out of a forest using only stars.

Anyways, I'm telling you this because another month is over – which means all that collecting you've been doing on RGE has been tallied up in our monthly report. Here are the top most-impactful emails that were saved last month.
 
       July's Most-Collected Emails       
 
 

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Articles we thought you'd enjoy because you probably like to learn and stuff  
 
Email on Acid  
Use an email marketing checklist: The secret to a successful campaign
Enter: The email marketing checklist. Let's find out how this simple solution can help you avoid email marketing disasters and see the sort of results you expect from you next campaign. [Sponsored]
 
Dotdigital  
iOS 17: Don't worry – clicks aren't dead
Learn about Apple's recent iOS 17 privacy updates and how they affect digital marketing.
 
Inbox Monster  
The uptrend: Creating visual emails that land & engage
We know that we're living in a world where attention runs short and distraction is around every corner, especially in the inbox. And yet we rely on our email copy to do a lot of heavy lifting for our brand. The truth is that the best messages are the ones that demand attention with bold visuals that tell a story. The numbers prove that great visual design is the number one way to stand out in the inbox.
 
Business Insider  
How the Daily Upside built a popular and profitable newsletter
While the heyday of venture-backed digital media companies has faded, The Daily Upside is among a growing class of newsletter-based startups like Puck and Graydon Carter's Air Mail that are modest in size but designed to last. Here's how they reached a million subscribers.
 
Social Media Today  
21 Common website design mistakes small businesses should avoid
Is your website failing to generate the results you hoped for? Want to learn the most common website design mistakes small businesses make? The team from Studio1Design shares its website mistakes to avoid in this infographic.
 
 

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Your summery email GIF of the week  
 
GIF of The Week
 
       See it in the email       
 
 
That's it for today. How'd we do? Let us know.

Also, let us know what you collected as a kid. Our team has put their bets in to see if they can guess the most popular thing that people hoarded for fun.

As for the last wager, the most popular animal that you all want as a pet is the trusty companionship of a furry dog. Cats came in second. Horses third. But also, some honorable mentions were dolphins, panda bears, and ligers for their magical abilities.
 
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If you want to send us gifts, fan mail, or anything that does not include stalking or us waking up with you in our living room—you can find us at C/O Atlas Local, 25 Draper Street, Greenville, SC 29611.
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