"I'll be watching you" is a creepy lyric

Plus unlocking the power of email marketing, best practices for domain warm up, and making a dark mode greyscale

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There's plenty of data to pretty much pinpoint the exact moment someone stopped engaging with your stuff. Maybe that was yesterday. Maybe that was last year. Maybe it was after you took a little too much interest in them and gave them creepy vibes. Whatever the reason, and whatever you are tracking on them, there's a fine art between coming off helpful and coming off like an obsessive lover with serial tendencies. Don't be the latter. Use your data for good. Use it to find patterns in consumption or lifetime values. Use it with transaction history or last clicks. And then use it to pique your subscribers interest again. Remind them why you are still a good fit for what they need in life. And to do that, here are over 400 emails that have nailed re-engagement and retention.

Go Get 'Em, Tiger

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Articles we thought you'd enjoy because you probably like to learn and stuff

Unlocking the power of email marketing Join us on July 25, at 9 AM CST, for Mailjet's Email Academy's first webinar, "Unlocking the power of email marketing." In this webinar, Mailjet by Sinch's experts Julia Ritter and Natalie Lynch will guide you through the fundamental principles of email marketing and show you how to create a highly effective email marketing strategy with Mailjet. [Sponsored]

Creating ChatGPT prompt templates for Design System Documentation A step-by-step guide to building chatGPT prompt templates for writing faster design system documentation.

Why is making a dark mode greyscale so hard to get right? It has to do with the weird way humans perceive colour and contrast. 👇 Read this thread to dive in more.

How the digital workplace broke our brains In this conversation, we talk about deep work and shallow work, how our productivity tools make us less productive, and how to actually get things done.

8 Best practices for domain warm up to build trust We've compiled 8 best practices to properly warm up your new domain. Taking your time will let you build a positive sender reputation from the ground up.

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Your email GIF of the moment

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AI things we found this week that may be cool

Smartwriter.ai Never waste time researching or writing 'personalised' emails again. Automate your entire outreach process. 40x faster and 6x cheaper than humans.

InstaText Improve your text with the most productive writing assistant, proofreader and editor.

Brand24 Get AI-powered access to mentions across social media, news, blogs, videos, forums, podcasts, reviews, and more.

Frase.io Frase is the fastest and easiest way to create content that ranks on Google.

That's it for this week. How'd we do? I'll tell you how I did. I lost another $10. Turns out that all of you are way more infatuated with intros from comedies than I expected. The top votes were for 1.) Friends, 2.) The Simpsons, and 3.) Unbreakable Kimmy Schmidt. Let's go triple or nothing. A new email means a new bet. Here we go: Tell us what your go-to breakfast item was from your childhood. (And don't be weird and say something like "grape nuts" because then we know you are lying or you are Benjamin Button.)

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